Ski rack branding

While other advertising media focus primarily on dynamism and movement, ski rack branding focuses on those moments when winter sports enthusiasts pause, relax and put down their equipment. These moments of pause offer a valuable opportunity to make the target group aware of your brand again and again. Ski stand advertising fits perfectly into your overall campaign and ensures that your message remains present even in quieter moments - ideal for lasting brand loyalty. At highly frequented locations such as huts, restaurants or viewing terraces, the ski stands become an integral part of the winter experience and are positioned at key points on the customer journey. While the target group enjoys their break, your brand is subtly but effectively perceived. This type of advertising not only creates reach, but also an emotional connection, as it is linked to positive experiences and relaxing moments. In this way, you not only strengthen brand perception, but also the trust and loyalty of the target group.

Your advantages:

• Ski racks strengthen your brand presence and ensure that your message remains visible even during break moments, thereby increasing brand coherence.
• It appeals to precisely those moments when winter sports enthusiasts relax - for example during lunch or sunbathing - and thus prolongs brand awareness and positive customer experiences.
• By positioning it in highly frequented locations such as huts, restaurants or viewing terraces, your advertising will inevitably be noticed.
• The placement ensures repeated contact points throughout the ski day and thus not only strengthens reach, but also long-term brand loyalty.

Premium (D)OOH campaigns in the mountains with sitour

With sitour, you benefit from decades of expertise and experience in (D)OOH advertising in alpine mountain regions. There, our (D)OOH solutions present your brand in a unique, relaxed leisure and vacation environment away from everyday sensory overload. In the largest nationwide (D)OOH network in the most popular ski resorts and summer mountain regions such as Garmisch-Partenkirchen, Oberstdorf, Kitzbühel, Ski Arlberg, Zell am See, Zauchensee, Skiarea Campiglio, Cortina d'Ampezzo, Ski Center Latemar, Saas Fee, Skiareal Špindlerův Mlýn, Skiresort Černá hora - Pec etc. achieve a wide reach and extraordinary brand awareness among a sports-loving, affluent audience.
Let our customized (D)OOH campaigns convince you and put your brand in the spotlight!