Best Practice - Vanguard

Vanguard relies on advertising in the mountains - successful OOH campaign with sitour

Last winter season, the US financial services provider Vanguard ensured its presence in the mountains with an eye-catching out-of-home campaign. Whether on megaposters, lift supports or digital screens - the advertising messages reached a financially strong, sports-loving target group at top locations in Spitzingsee, Lenggries, Bayrischzell and Kitzbühel.

The campaign was realized in close cooperation with the independent communications consulting agency Crossmedia. "The collaboration with sitour was based on partnership and at a really high level right from the start. sitour always made every effort to get the best out of our campaign," emphasizes Patricia Kramp, Senior Media Consultant at Crossmedia.

Advertising in the mountains works! Take advantage of our exclusive locations and versatile advertising media for your next campaign. Contact us - we will be happy to advise you!